Both the template builder and a standard Drag and Drop template allow for a user to create new sections completely from scratch for either a brand new template or a standalone campaign.
Dependant on how they are constructed, a template can range from a simple content section built only to only contain text, to something more complex like an RSVP section that consists of multiple blocks, images, and components. But the one common denominator is that they all start from the same fundamental building blocks.
There are five building blocks that are used to make up a template:
First is the Container and as the name suggests, it holds a collection of the building blocks which forms a complete block. For example, a feature article section would have a title, image and summary text, instead of these blocks being standalone (i.e two content blocks and one image block). They are in a container so the complete section can be copied, deleted or dragged and dropped to other sections of the template.
Next is Content, this block is your basic text area where you can insert anything from tables, text to links. This block is probably the most common section you will find on your template. Images, tables, and even videos can be inserted into these sections. The flexibility of this block is great and it can be easily styled to a specific company's brand guidelines.
The Multi-Column block by default is a twin column section that is holding a content block on each side. This block is more complex when compared to a standard section. A multi-column is generally used for twin articles and RSVPs. The weight of column occupancy can be dictated by you but there are preset options which you can pick from. Additional columns can be added to the multi-column (maximum of 4) but depending on the width of the template the columns might appear too thin.
Then we have the image block, this block is a mobile responsive image section that when clicked, will prompt you to insert an image from your content library. Whilst these blocks can easily be used for simple image hosting, they can also be used as banners, quick links, sub-articles, featured images, logos and footers. Settings can be put in place where images will resize automatically to restrict sizes (which can be very useful banners and sub-articles where inserting images any larger or smaller could alter the formatting).
Finally, there is the Spacer, this block does not allow any content to be inserted into it, but it does allow you to artificially insert gaps, lines or breaks within your campaign/template. These spacers can be coloured so are useful when adding specific stylistic elements to a template.
|Blocks can be restricted on a template level so that users creating in the template builder will not have access to them. This can be useful when you have multiple offices and want to share your templates across all of them but only allow users access to the relevant blocks.|