Final checks before sending your campaign

Do you need to check your Campaign again before you send it off? There are many features available on Concep Send that allow you to check your Campaign for typos and spam to ensure your recipients receive and engage with your content.

Preflight Report

Once you reach the Preview and Send stage, there is an option to run a Preflight Report.

 You can click View Report on he right hand side of the page to see the following tabs:

• Recipients
• From
• Domain
• Subject
• Spelling
• Spam
• Plain Text
• Subscription
• Campaign Meta Fields (if activated)

Preview Campaign

You can preview your Campaign by selecting the Preview Campaign button in the upper right hand corner when in the Preview and Send tab of the Campaign or by selecting View from the drop down arrow next to the Campaign title (this applies to any in progress, scheduled or sent Campaign).

Send a Test

You can send a test Campaign to up to five (5) recipients using the Send Test Campaign button below the Campaign preview. 

You have the option to add a note to recipients of your test (which will appear at the top of the Campaign in a shaded box), and you can also add a reply email address for the test campaign.

Once a test is sent, the Campaign will remain in your In Progress section. No reporting data is recorded for tests.

You may send an unlimited amount of tests. Please note that any changes made after you send a test Campaign will cause links in the Campaign to break. Be sure to send another test after you have made any changes to your Campaign to ensure the recipients receive the correct version.

Inbox Preview

You can preview your Campaign in over 30 of the most popular email clients and mobile devices by clicking on the Inbox Preview button under Sending Options.

The fastest, most accurate selections based on your web browser and operating system will be automatically selected. Select (or deselect) desired previews and click the Run Preview button.

You will be taken to a third party website, Email on Acid, to view the previews (some of which are interactive).

Email on Acid will show you a preview of your campaign on a huge variety of devices, so you can see how your email will render for your recipients, no matter on which screen they view it.

Scheduling

You can schedule a Campaign to be sent out at a later date. Use the date and time drop down menus to select the desired date and time for send.

There are also two advanced schedule options available that can be accessed by clicking Show next to Advanced. 

1. Update groups upon sending
2. Repeat scheduled send

When the Update group upon sending option is selected, two further check boxes appear.

If the option is enabled, the system will check for any new contacts that have been added to the group(s) that were included in the Campaign before sending.

You can also optionally choose to exclude any contacts that have been removed from the group since the time of scheduling (thus truly making it up-to-date).

There are two settings (under Settings > Email) to turn one or both of these options on by default. 

There is also the option to schedule the Campaign to be sent out again. By selecting the 'Repeat scheduled send' within the 'Advanced' options, you can choose whether to send the Campaign out again on a regular basis.

Once all the settings have been chosen regarding the scheduled send, select the Send Campaign Later button.

Send Campaign Now

If you want to send the Campaign immediately, select the Send Campaign Now button under Sending Options. The number in brackets on the Send Campaign Now button is the number of recipients selected that the Campaign will be sent to.

In addition to the preflight checks, it is worth considering the following to ensure your Campaigns are free from errors:

• Check every single link in your Campaign to ensure it is correct.
• Double check the subject line of your Campaign is correct and is free from spelling and grammatical errors.
• If you are using a mail merge, ensure that you have all of your recipients' details saved to their contact record and that they are all up-to-date.