How do opt outs work?
Depending on how your company's Preference Center is configured, the system allows recipients to opt out from an individual user or from all users at your company. Recipients may also be given the option to opt out or into certain lists. Contact your administrator for additional information.
Once a contact has opted out, you will not be able to send to them any more.
If you receive any requests to opt a contact out, you will need to address that request manually. To manually opt out a contact, locate them under the Contacts section, click the down arrow next to their name, and select Opt Out.
To request a contact to be opted back in, contact Support.
Did you know? Specific user accounts can now be exempt from Group/Client level opt outs from their contacts. If you use your Send account to send out critical comms to your client or internal team; then please get in touch with our Support Team to submit your request with your reasonings as to why this setting should be activated in your Send account.
So, how do you opt out a contact or domain?
With your Admin rights you have now the ability to opt out an individual email address or an entire domain. In order to do so, you will have to navigate to the Admin > Activity > Opt Outs. From here, you'll need to click the Add Opt Out button, which will open a separate screen to add in your opt outs.
Please note: email addresses and the multiple domains will have to be separated with a semi-colon (;) or one per line.
With Admin rights, you can access a spreadsheet of all the opt outs under your group (if you are a group admin) or client (if you are a client admin). Exporting and adding filters makes it easy to manipulate the data to get the information you need.
Navigate to Admin > Opt Outs > Print/Export > Export to XLS